Live, Learn, Love

What is friendship? Friendship is a relationship of mutual affection between people, that has a stronger form of interpersonal bond than a mere association. We all have friends that we really cherish and friendship is a very wide topic to discuss because we have different experiences in that particular part of life. So today, I want us to discuss the purpose of friendship, types of friendships, the kind of friends we need and the kind of friends that are toxic. THE PURPOSE OF FRIENDSHIP.  Our desire and need to build good and lasting friendships is often undermined by a lack of focus on what friendship should really be about. Getting a clear picture and understanding the main purpose of creating friendships is very important since it provides the foundation for genuine bonds. Friendship should be one of the best part of existence and yet it is mostly one of our disappointing realities. We all have different purposes for our friendships but I'll share with you guys what I consi...

The National Business Compact on COVID-19 was launched on March 16 2020 through the efforts of the Ministry of Health to mobilise support from corporates and private firms in countering the covid-19 pandemic. It is a coalition convened by the Marketing Society of Kenya that comprises of brands in the hygiene business, Kenya Association of Manufacturers, Association of Practitioners in Advertising, Kenya Private Sector Alliance, Public Relations Society of Kenya, AMREF, SDG Partnership Platform and the UN family in Kenya whose main objective is to accelerate local action and support government efforts in countering the pandemic. NBCC is guided by four strategic pillars: Leadership and Passion; Alignment around common priority; Pooling of Resources ; and Agility in Deployment. Leadership and passion combined can catalyse rapid action. The COVID 19 pandemic has caused major disruption, damage and loss of lives all around the world. For Africa, the situation is no different and is furth...